the front of a red car

A New Era for Malco: Same History Book, Brand New Chapter

 
A New Era for Malco: Same History Book, Brand New Chapter

For more than 70 years, Malco has been the go-to name for professional-grade detailing products. Now, we are excited to introduce a bold new look that reflects our commitment to quality, innovation and the future of automotive care.

 

We've updated our branding to refresh our look, feel and vision for the future to better serve our customers' evolving needs. This is just the beginning as we continue to grow and provide the finest detailing products in the automotive industry.

 

What’s Changing?

Our updated logo and packaging feature a modern font and refreshed colors, but this evolution is about more than just a new look. It’s about growing with our customers and ensuring our products fit even better in your hands. Literally and in how they support your work. While our appearance has evolved, our commitment to the professional-grade quality you trust remains unchanged. Developed and formulated in the USA, our products are now more accessible than ever, designed to keep up with you every step of the way.

 

Looking Forward

The next generation of Malco is here, bringing fresh energy and bold detailing solutions while staying true to the craftsmanship and quality that built our reputation. You can expect:

  • The same high-performance formulas that pros and enthusiasts use.
  • New, modern packaging that matches the power of what is inside.
  • Expanded product lines designed for today’s detailing needs.
  • More ready-to-use formulas in smaller sizes.
  • Easier than ever for detailers of all levels to get their hands on our products.

 

Will My Favorite Products Still be Available?

We're building upon the foundation of our existing product line, not replacing it. We're excited to introduce these enhancements while continuing to provide the professional-grade detailing products you have relied on for years. 

 

Malco Automotive Packaging Evolution

 

Through this rebrand and beyond, it is important to us here at Malco to stay true to what matters most: trusted performance, unmatched quality and results that speak for themselves. Rest assured, our formulas have not changed. Whether it is our industry-leading compounds, cutting-edge cleaners or professional interior care solutions, every Malco product is still made with the same commitment to excellence that professionals demand.

 

Our Core Values

Our core values remain the same: quality, trust, legacy and community. This rebrand reflects how we're putting these values into action. Malco has always been more than a brand. It is a family-owned business built on innovation and a passion for helping professionals and enthusiasts achieve the best results possible. We remain committed to:

  • Quality and reliability are the heart of our work, ensuring that every product we offer exceeds expectations and provides a reliable solution.
  • At Malco, we build relationships on a foundation of integrity and transparency. By keeping our promises and delivering consistent results, we earn the trust of our customers, partners and team members.
  • We take pride in our family and legacy, honoring our roots while embracing the future. Our multigenerational foundation inspires us to create a lasting impact.
  • Community fuels our mission. Malco is committed to supporting our employees and industry and is dedicated to giving back.

 

Our dedication to quality, innovation and customer satisfaction remains unchanged as we move forward with a fresh, new look. Thank you for being part of the Malco family and for trusting us to deliver the best in professional detailing.

 

LEARN MORE

 

 

 

Feedback and Questions

We value your opinion and encourage you to share your thoughts with us. If you have additional feedback, questions or concerns, please reach out using the form below. Your feedback helps shape Malco's future. Thank you for being part of this journey with us.

 

 

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